Year : 2013

Collaboration : CJ

Disciplines : Packaging (Food)

Categorie : Object

Food Container Design Project 

SH2J collaborated with CJ on the Minced Garlic container design project.

CJ’s Minced Garlic container was designed to effectively convey the product’s freshness and eco-friendly image, with key features including a green lid, a transparent body, and a dual-seal lid structure. The green lid, reminiscent of nature, visually expresses the brand’s commitment to a healthy and sustainable lifestyle, while also reinforcing the natural identity of garlic as a wholesome ingredient. 

The transparent plastic body allows consumers to clearly see the contents, enabling easy visual checks of freshness and quality. To prevent the strong aroma of garlic from leaking out, the container features a two-layer lid design that ensures excellent airtightness. 

This thoughtful detail minimizes inconvenience in daily use and promotes a more hygienic storage experience. More than just a storage container, CJ’s Minced Garlic packaging functions as a design object that embodies both practical usability and the brand’s philosophy, enhancing the consumer’s everyday kitchen experience. 

CJ Minced Garlic was launched in Korea in 2013.